History of Baskits Inc.
2025
Acquired Nutcracker Inc.
2024
Received Prestigious B. Corp Certification
2023
Acquired 55,000 Sq ft Warehouse
2022
Fastest Growing List - 3rd yr in a row
2021
Shifted From Retail to eCommerce
2018
Acquired two gift basket companies
2017
Launched In-House Private Label Brands
2016
Certified as a Woman Owned Business
2015
25,000 Expansion - HBS Case Study
2014
Acquired by Entreprenenur Robin Kovitz
2011
Opened 3rd Retail Store
2005
Introduced iconic Brand Logo
2000
8,000 square foot warehouse expansion
1995
Launched First eCommerce Store
1990
Baskits Filed For Its First Trademark
1985
Founded by 2 women in a garage.
President & CEO
Robin Kovitz
Robin Kovitz is the President & CEO of Baskits Inc. North America's premier gift delivery service company, and one of Canada’s fastest growing companies.
Prior to purchasing the company in 2014, Robin worked in investment banking and private equity.
Robin has an MBA degree from the Harvard Business School and a B. Comm. degree from Queen's University where she was a Rutherford Scholar.
In 2017 and again in 2021, she was recognized as a Canada’s Most Powerful Women: Top 100 award winner.
Robin is a sought-after speaker and commentator on eCommerce and Entrepreneurship through Acquisition (”ETA"), and she frequently guest lectures at the Yale School of Management and the Harvard Business School.
Robin has served on the Dean's Alumni Advisory Board at the Harvard Business School and is a member of Young Presidents’ Organization. She lives in Toronto, Canada with her husband and two children.
Our CEO's Press Features
FAST COMPANY
These moms ditched corporate life to buy businesses. Entrepreneurship through acquisition is becoming an appealing alternative for many women in the U.S. More than 10 moms who’ve taken the leap reveal the risks, the rewards, and how to get started.
ACQUIRING MINDS
It took Robin Kovitz fours years to find her business, which she has built into an industry leader and her life's work. Robin knew when she started having kids, that her career in finance wouldn't provide flexibility, so she bought a small gift basket business instead.
NOTABLE LIFE
In this episode of Out of Office, Robin Kovitz, Founder and CEO of Baskits, sits down with us in the Baskits headquarters lounge of her home away from home. Baskits is a gifting company trusted by top professionals, businesses and individuals for over 35 years.
GLOBE AND MAIL
In private equity, Robin Kovitz was always searching for successful multimillion-dollar companies her firm could acquire that were ready for the next stage of growth. But when she decided to buy a business for herself, she wanted one with its best days yet to come.
THINK BIG BUY SMALL
In this episode, Robin shares insights on why she decided to become an acquisition entrepreneur, the impact of her “being passionate about the business” investment criteria on her search, her perceptions of risk, why she loves her role at Baskits, and more.
SMITH MAGAZINE
Robin Kovitz, BCom’02, President and CEO of Baskits Inc., swore she’d never become an entrepreneur like her father. But when it was time to start a family, Kovitz chose entrepreneurship to set her own hours and be directly responsible for her compensation.
EXPORT DEVELOPMENT
For over a decade, Robin Kovitz worked closely with clients and investors on mergers and acquisitions (M&A) of multimillion-dollar companies. But in 2014, she decided to buy her own business “M&A is the quickest way to get into a cash flowing business.”
HARVARD BUSINESS SCHOOL
Soon after Robin Kovitz (MBA 2007) acquired Baskits Inc., she discovered the business required significant operational changes. In her first year as CEO, she introduced an ERP system and relocated the business. She wondered if she moved too quickly.
FAMILY BUSINESS FORUM
In this video from 2012, fourth generation entrepreneur, Robin Kovitz, shares her family business history and experience with the CAFE, Family Enterprise Community and describes in detail her dream goal of buying and operating a business of her own.